Scott Edwards Blog

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New AdWords Targeting Feature

December 5th, 2007 · No Comments

Search Engine Land posted about a new AdWords feature yesterday, something I found in my own account too. There really aren’t any upgrades to the targeting abilities in AdWords, but they did repackage it in a much easier to use, more aesthetically pleasing poppup interface.

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Tags: advertising

Google Now More Valuable Than Citigroup

October 31st, 2007 · No Comments


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Tags: internet

WSJ on Facebook’s $15b Valuation

October 24th, 2007 · No Comments

The Wall Street Journal comes out and says what everyone knows or should be saying: that “Microsoft is partying like its 1999.” Let’s think about the numbers here for a moment. Microsoft just invested $240 million in Facebook, netting it a stake of only 1.6%. This means that, according to Microsoft, Facebook […]

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Tags: business · internet